Free
All AI models with daily limits
Try for free
Includes:
- 10 monthly AI prompts (3 daily prompts)
- 2 pages per project
- Personal use only
Select from our flexible plans designed to accommodate everything from personal projects to professional creative workflows.
All AI models with daily limits
Try for free
Includes:
Higher limits & premium features
Billed annually ($200)
Everything in Free, plus:
Maximum for power users
Billed annually ($400)
Everything in Pro, plus:
Ultra plan for teams
Billed annually ($1000)
Everything in Max, plus:
Top up your AI credits anytime—they never expire and activate automatically when you hit monthly limits. Perfect for unpredictable workloads or supplementing your subscription.
Best value for regular users
Most PopularIncludes:
Credits provide additional AI usage capacity but do not unlock Pro features. A Pro subscription is required to access advanced features like Figma export, templates, and commercial use.
| # | Feature | Free $0 | Pro $16.67/month | Max $33.33/month |
|---|---|---|---|---|
| Messages | ||||
| 1 | AI Messages (All Models) | 10 monthly | 120 monthly (100+20 bonus) | 240 monthly (200+40 bonus) |
| 2 | Daily Limits | Yes | No | No |
| Usage | ||||
| 3 | Commercial Use | |||
| 4 | Pages per site | 2 pages | 100 pages | 100 pages |
| Models | ||||
| 5 | Code Generation (GPT-5, Claude 4.5) | |||
| 6 | Image Generation (Ideogram, Nano Banana) | |||
| Design Features | ||||
| 7 | Advanced Editing | |||
| 8 | Publish Privately | |||
| 9 | Prompt Builder (Full) | |||
| 10 | @ References (Full) | |||
| 11 | Pro Templates | |||
| 12 | Pro Components | |||
| 13 | Download Assets in 4K | |||
| 14 | Remix, Remove BG, Upscale | |||
| Features | ||||
| 15 | Import from Figma | |||
| 16 | Export to Figma | |||
| 17 | Site Export | |||
| 18 | Short subdomains | |||
| 19 | Priority to New Features | |||
| 20 | Priority Support | |||
| Row | Feature | Free $0 | Pro $16.67/month | Max $33.33/month | Ultra $83.33/month |
|---|---|---|---|---|---|
| Messages | |||||
| 1 | AI Messages (All Models) | 10 monthly | 120 monthly (100+20 bonus) | 240 monthly (200+40 bonus) | 560 monthly (500+60 bonus) |
| 2 | Daily Limits | Yes | No | No | No |
| Usage | |||||
| 3 | Commercial Use | ||||
| 4 | Pages per site | 2 pages | 100 pages | 100 pages | 100 pages |
| Models | |||||
| 5 | Code Generation (GPT-5, Claude 4.5) | ||||
| 6 | Image Generation (Ideogram, Nano Banana) | ||||
| Design Features | |||||
| 7 | Advanced Editing | ||||
| 8 | Publish Privately | ||||
| 9 | Prompt Builder (Full) | ||||
| 10 | @ References (Full) | ||||
| 11 | Pro Templates | ||||
| 12 | Pro Components | ||||
| 13 | Download Assets in 4K | ||||
| 14 | Remix, Remove BG, Upscale | ||||
| Features | |||||
| 15 | Import from Figma | ||||
| 16 | Export to Figma | ||||
| 17 | Site Export | ||||
| 18 | Short subdomains | ||||
| 19 | Priority to New Features | ||||
| 20 | Priority Support | ||||
Everything you need to know to get started, manage your account, and get support quickly.
All AI models (GPT, Claude, Gemini) now count toward the same usage limit. Free users get 10 messages monthly, Pro users get 120 monthly (including 20 bonus), Max users get 240 monthly (including 40 bonus), and Ultra users get 560 monthly (including 60 bonus). This simplified system gives you access to all our AI models within your plan's limits.
We don't offer a traditional free trial, but our Free plan gives you access to core features with 10 monthly messages using any AI model. This allows you to experience Aura before committing to a paid subscription. You can upgrade to Pro or Max anytime if you need more messages or premium features.
Yes, you can upgrade or downgrade your subscription at any time. When you upgrade, you'll get immediate access to additional features and message allowances. If you downgrade, your new limits will take effect at the start of your next billing cycle.
No, unused messages do not roll over to the next month. Your message allowance resets at the beginning of each billing cycle for all plans.
We accept all major credit cards (Visa, Mastercard, American Express, Discover) as well as Apple Pay for subscription payments. All payments are processed securely through Stripe.
You can reference templates, components, and code snippets using the @ symbol in your prompts. This adds up to 100,000 characters of context (~2,000 lines of code) to help AI create precisely what you envision. For example, you can prompt: 'Create a landing page using @hero-section-template and @pricing-cards'. You can also Shift-click to select and reference multiple components at once.
Yes! Aura supports creating complete multi-page websites. You can create as many pages as you need, link elements to pages for navigation, add smooth page transitions (fade, slide, scale, blur, push, wipe), and publish to friendly subdomains. Each page can share common components and maintain consistent fonts, colors, and styles across your entire site.
Absolutely! Everything in Aura is real code—pure HTML, Tailwind CSS, and vanilla JavaScript. No proprietary frameworks, no vendor lock-in. You can export your entire site as HTML files and upload to Netlify, Vercel, or any hosting platform. You can also export to Figma with organized layers intact, or continue development in v0, Lovable, Cursor, or any code editor. Aura gives you complete ownership and flexibility over your designs.
Aura is a Tailwind design tool that generates real, exportable code—not proprietary formats. While Lovable focuses on full-stack app development, Aura specializes in creating beautiful, responsive web designs with a visual editor that works like Figma. You get 1,700+ templates, 1,400+ components, multi-page sites with navigation, and the ability to export everything as standard HTML/CSS/JS. Think of Aura as a design tool that outputs real code you can use anywhere, while Lovable is more focused on building complete applications with backend functionality.
Aura generates real, exportable code—not proprietary formats locked to a platform. Unlike Framer and Webflow which use their own runtime systems, everything in Aura is standard HTML, Tailwind CSS, and vanilla JavaScript that works everywhere. Unlike Figma Sites which are limited to Figma's ecosystem, Aura designs can be exported and continued in any code editor. You get the visual design experience of Figma, the publishing capabilities of Webflow, but with complete code ownership. Export full sites as files, publish to friendly subdomains, or send designs back to Figma—all while maintaining the freedom to take your code anywhere.
Real results from real teams — faster reviews, cleaner handoff, and a smoother path from idea to shipped UI.
Meng's aura.build site is incredible for designs. This guy ships!
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